HOW AMAZON AIMS TO REVOLUTIONIZE OLD-SCHOOL PACKAGE DELIVERY…ONE DRONE AT A TIME
If CEO Jeff Bezos has his way, it won’t be long until you purchase a product from Amazon, activate a 30-Minute Delivery button on your computer…
…and then within a half hour begin to hear a faint buzz in the sky.
The buzz will grow more distinct, sounding closer and closer…
…until the source lands just outside your front door, drops off your package of books or DVDs, and buzzes off again.
It’s the Amazon PrimeAir drone…and it’s not science fiction, Bezos said.
Bezos unveiled the drone in a “60 Minutes Overtime” segment Sunday night for interviewer Charlie Rose and said he believes the system is optimistically four to five years away from becoming a reality.
“It’s out of ‘The Jetsons.’ It’s crazy stuff,” said dazzled segment producer Draggan Mihailovich.
Bezos showed Rose a video clip of a drone, which Rose said is directed by GPS, flying out of fulfillment center.
“The hardest thing about this particular challenge is demonstrating to the FAA that this is a safe thing to do,” Bezos told Rose.
No kidding.
Said Mihailovich after acknowledging a possible future with Amazon drones crisscrossing airspace usually reserved for much larger flying machines: “It’s going to be a brave new world.”
And it’s of course anybody’s guess what delivery by drone might cost.
Here’s the “60 Minutes Overtime” segment on the Amazon PrimeAir drone:
And if you want a briefer look at Amazon’s vision of PrimeAir…
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